Search Engine Optimization

Formulating A Solid SEO Strategy For Your Site And Business

Putting It All Together For A Solid SEO Strategy In previous blog posts I’ve shared quite a bit of information with you about coming up with a solid SEO strategy that can boost your rankings and the traffic Google and the other search engines send your way. By the way, I haven’t spelled this out...

User Behavior And What It Has To Do With SEO Rankings

The best SEO campaign and high rankings won’t help you if you don’t take user behavior and preferences into consideration. It starts with things as simple as what keywords and phrases you choose to rank for. If you pick something that your ideal customers and client aren’t looking for or the...

How The Small Guy Can Win – Relevancy Matters

Large websites (think Wikipedia) and those that have been around for a long time, often have a leg up in the competition for the top search result spots in your favorite search engines. That doesn't mean you don’t have a shot though. You will understand how the small guy can win and that relevancy...

Boost Your Authority For Google And Your Audience

As soon as you start to learn about search engine optimization, you'll hear about site authority. Usually right after you learn about keywords. And for good reasons. It is one of the big factors of how well you will rank for anything on your entire site. Let's look at what you can do to boost your...

Keywords – A Glimpse Into What Your Target Audience Wants And Needs

Let’s talk about keywords - a glimpse into what your target audience wants and needs. These are the words your target audience types into their favorite search engine (think Google), to look for more information on topics you can help them with. It’s the cornerstone of any SEO strategy. Keywords...

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