When it comes to creativity, web designers have it in spades. But, can too much of a good thing be all bad? Below are seven design mistakes that could turn folks away from your website.
Look at Me!
That’s what you want your website to say, but without blinding the audience. Business websites are looking for a unique way to announce their presence that gets the attention of viewers and keeps it. At first glance, they are interested, but what they find upon further observation may cause them to think twice. Avoid ushering them in, only to push them back out with what they see.
Seven Mistakes You Don’t Want to Make with the Design of Your Website
1. Poor navigational skills – On your part, that is, not that of the viewer. The first thing anyone wants to know when they visit your website is how to get around. They need a map. Place site maps in conspicuous places. Also, headings need to be prominent and self-explanatory. It might be cute to use the term “Loo” as a heading but if you live in the United States, “Bathroom” is going to get a better response. And when visitors can’t get past the home page, they leave altogether.
2. Illegible font – It might seem cool to use a gothic style font on a Halloween website for effect, but those who are trying to read it won’t think so. If viewers stumble over your content for ten minutes trying to figure out what it says, they will take their business elsewhere. That’ll be pretty scary for you.
3. Clutter everywhere – You can have as many pages as you want for your website. Everything doesn’t have to squish on the same page. In fact, too many images, buttons, text and sounds lead to sensory overload. Tone it down and space your content accordingly.
4. Contact information non-existent – Just because you create a business entity on the internet doesn’t mean that phone numbers, email addresses and physical addresses are a thing of the past. Customers will use a variety of contact methods to reach you. Make sure that they can do that.
5. Poor form – We are not talking about your dance moves, but your registration and opt-in forms. Only ask for the information you need.
6. Background check – You may not be a criminal but that background is. Dark font on dark background or dark images with a dark font won’t make readers happy. Avoid this combination and save a reader’s eyesight. Preview pages to ensure that you can read them easily. If you can’t, neither will your audience.
7. Keep it seamless – Images and color schemes should match the purpose of your website. From page to page, vary the images and content but not the color scheme to provide continuity. Too many styles mixed together gives a schizophrenic feel to the entire site and viewers can become easily distracted.
Creativity does make your site unique, but too much of it and everything becomes a disaster. Keeping everything at its simplest level works best.
8 Reasons Your Business Needs a Website?
Are you a brick-and-mortar business? How do others find you aside from walking past your door? In order to grow, something needs to be added to your advertising scheme. How about a website? Below are eight reasons why your business is already suffering without it.
The Importance of Making Your Website Responsive?
It used to be that the only way that websites were accessed was from a desktop computer. Then, everything started shifting towards laptops because they were portable. Now, just about everyone has a mobile phone with web surfing capabilities. So, has your website been able to keep up?
7 Common Web Design Mistakes?
When it comes to creativity, web designers have it in spades. But, can too much of a good thing be all bad? Below are seven design mistakes that could turn folks away from your website.
The Key to Your Website Is in the Detail?
While you are crafting and designing your website pages, you are viewing the “big picture.” But, while you gaze out over the whole forest, don’t forget to take a look at the individual trees as well. Details are what separates a good website from one that people visit frequently and recommend to others.
6 Steps To Building A Local Business Website?
It is time for your business to reach the next level – presence on the internet. Now that you are ready to develop a website for your business, where do you begin? We will take you through a few basic steps to get you going on your first website.
6 Ways to Keep Your Website Fresh?
Wouldn’t you prefer something fresh over something stale? If we were talking food, you’d undoubtedly say yes. Well, websites are much the same. A visitor who continues to find the same old content or images will eventually move on. Below are six ways to ensure that your visitors keep coming back to you for more
If you would like to have a website for your local business, get in touch with us. We would be more than happy to help you get seen online.
